The KDP Select borrow rate for November 2012 was $1.90, according to Amazon. That’s the lowest figure since January, with the rate having hovered a little over the $2 mark for the rest of the year.
Given the size of the ‘pot’ made available to cover borrows, that suggests there was a rise in the number of borrows made last month. Much of this rise can be attributed to the growing number of borrowers in non-US markets, while Amazon also sold a lot of Kindles to US customers during the holiday period.
Amazon has already announced a big boost to the KDP coffers in December, doubling the headline amount to $1.4m, with a further $800,000 to be added between January and February. It looks like the company wants to keep the value of a borrow roughly on the same level as the royalty figure for a $2.99 sale at the 70% rate.